We want to optimally engage and serve our supporter base in the work we do. For our networks of committed volunteers, individual sponsors, companies, churches, second-hand shops and strategic partners we aim to be and remain the available and preferred community to practically give hands and feet to compassion and justice. To do so we will invest in responsive partnering: listening carefully to the drives and preferences of our supporters and partners, pro-actively collecting feedback and facilitating a desired level of engagement. The aim is to create impact through the various partnerships: impact in the South and in the North.
Facilitating connectedness
The content of our work is central in the relation with our supporters. We aim to connect people to shared dreams of people far away and nearby. As direct as possible, in online and offline communities, we work for mutual understanding. Wishes and needs of stakeholders in North and South are valued and optimally combined to work together. As we move together towards achieving shared dreams, we explain the complexity of the work as well as tell the stories how lives and systems are changed.
Creating experiences
A direct meeting of supporters with partners and target groups creates impact on both sides. In the coming years we aim to organize online events that make first-hand connection with our work in the South very approachable. Offline events remain important to experience the ‘project communities’ supporters have connected to. We will organise a yearly all-supporters day (Woord en Daad Werelddag), regular regional sponsor events, and a yearly business event to connect and inspire corporate supporters. The growing number of second-hand shops offer places for a Woord en Daad experience, local community building, as well as means to promote a circular economy.
Soliciting feedback
We value and will pro-actively collect the ideas and feedback of our supporters and partners. Feedback is organised through advisory platforms for child sponsors, companies and a new broad platform for constituency voices, including a pool for youth. A continued online dialogue combined with face-to-face meetings will provide input on strategic choices. With strategic partners we maintain open lines of communication on the direct ‘project community’ and organizational developments. We will closely follow the pool of second-hand shops to hear how we can improve processes and use opportunities. With the variety of feedback channels, we will invest in a central approach to combine and interpret signals and trends across the diverse communities in our supporter base. Feedback from our core partners in the global South is collected every two years and feedback from target groups on the added value of our projects is collected once in five years or when projects are finished.
